Loading…
Loading…
MA Publishing & Digital Media — an accredited Master's for people doing this work, not just reading about it.
Online or on campus
Editorial, production, rights, marketing and data for book and digital publishing — for people entering or advancing in the publishing industry. The University of Brigant teaches this award to one academic standard whether you study on campus in Edinburgh or on the tuition-free online pathway. Assessment is identity-checked; the marking scheme does not change with your postcode. This is an academic Master's award; where a field has a licensing or registration route, that remains a matter for your professional body or regulator. You will work through the material as a practitioner-researcher: applied methods, real or anonymised cases, and a supervised capstone or dissertation as the final component. Faculty mark whether you noticed the constraints a slide deck usually hides.
The programme carries 36 credits across four assessed modules. Delivery is tuition-free (£0) on the online pathway. Transcripts use letter grades and a GPA scale consistent with University of Brigant awards. No professional-body logo is used in marketing to imply endorsement.
Study online
Online tuition is free. Online examinations are free. There is no exam fee for online study.
On-campus study
Prefer to learn at our Edinburgh campus? Campus tuition and campus examinations are charged. The published campus price is on each programme page.
| Code | Course | Credits · hours |
|---|---|---|
| BX71601 | Marketing Strategy & Value Creation Marketing Strategy & Value Creation — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71602 | Consumer Behaviour & Decision Psychology Consumer Behaviour & Decision Psychology — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71603 | Brand Equity, Architecture & Positioning Brand Equity, Architecture & Positioning — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| Code | Course | Credits · hours |
|---|---|---|
| BX71605 | Digital Marketing, Content & Platform Growth Digital Marketing, Content & Platform Growth — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71606 | Integrated Marketing Communications & Media Integrated Marketing Communications & Media — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71607 | Pricing, Revenue & Product Marketing Pricing, Revenue & Product Marketing — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| Code | Course | Credits · hours |
|---|---|---|
| BX71609 | Brand Leadership, Reputation & Crisis Brand Leadership, Reputation & Crisis — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71610 | Customer & Digital Transformation Customer & Digital Transformation — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71611 | Sustainable & Inclusive Marketing Sustainable & Inclusive Marketing — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| Code | Course | Credits · hours |
|---|---|---|
| BX71613 | Research Design for Marketing Research Design for Marketing — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71614 | Writing for the C-Suite Writing for the C-Suite — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
| BX71615 | Marketing Capstone Project Marketing Capstone Project — assessed module on the MA Publishing & Digital Media pathway.
| 3 |
Modules are assessed through a published mix of coursework, applied projects, and examinations. Exam windows are announced in advance so students in other time zones are not forced into overnight sittings. Alternative arrangements are available where documented.
The published duration is 18 months. Teaching language: English (dual pathway: Edinburgh campus or tuition-free online; one academic standard). Actual time-to-complete depends on mode and any recognised prior learning.
You may study this award fully online from your country, or — where published — on campus at Brigant. Online study does not require a student visa. Campus study may.
Degree tuition for this award is published as £0 / tuition-free on the online pathway. Examination or administrative fees may apply at checkout — never an annual tuition invoice. Check the Fees page for any extras.
Requirements are grouped on this page (academic, English, documents). Equivalent qualifications are considered. English may be waived after prior English-medium study.
Assessment is typically a mix of coursework, projects, and examinations. Doctoral awards include a thesis or dissertation and an oral examination. Details sit in the programme specification and module outlines.
Recognition of the award for local employment, professional licence, or ministry attestation is decided by your employer or regulator. University of Brigant publishes verification pages for certificates. We do not claim automatic equivalence in every country.
Start an application on this website. Progress is saved from the first step. Admissions: admissions@brigant.uk.
Recognised & Accredited
